Disney Cruise Line | Disney Wish Sailing

Invited by Disney Cruise Line for a fully hosted four-night creator voyage aboard the Disney Wish, the newest ship in Disney Cruise Line’s fleet at the time of sailing. The invitation included an overnight stay at Disney’s Grand Floridian Resort & Spa before embarkation, offering the opportunity to showcase Disney’s luxury hospitality both on land and at sea. Throughout the voyage, I documented the ship’s accommodations, dining, entertainment, and family experiences while receiving exclusive behind-the-scenes access typically unavailable to the public, allowing for unique storytelling throughout the sailing.

Over the course of the campaign, I produced 38 pieces of content across Instagram, TikTok, and Facebook. The campaign generated more than 60 million organic views, with multiple videos reaching millions of views across all three platforms. Coverage of the Disney Wish Kids Club was also reshared by Disney Parks’ official social media channels. A curated selection of featured content is showcased below.

Experience Highlights

  • Fully hosted four-night sailing aboard the Disney Wish
  • Overnight stay at Disney’s Grand Floridian Resort & Spa before embarkation
  • Hosted dinner at Citricos and cocktails at Enchanted Rose
  • Private welcome meet-and-greet with Captain Mickey and Captain Minnie on the ship’s upper decks
  • Private tour of Disney’s Oceaneer Club and Kids Clubs while closed to guests
  • Exclusive behind-the-scenes tour of the Disney Wish, including Imagineering details, hidden design elements, and stories behind the ship’s creation
  • Hosted brunch at Palo Steakhouse
  • Royal Gathering with multiple Disney Princesses
  • Complimentary beach equipment and recreation at Disney Castaway Cay
  • Family-focused coverage of dining, entertainment, accommodations, and onboard experiences

Campaign Results

  • 60M+ organic views
  • 38 pieces of content created across Instagram, TikTok, and Facebook
  • Multiple viral videos reaching millions of views across all three platforms
  • Kids Club tour reshared by Disney Parks’ official social media channels
  • Highest-performing brand collaboration to date

Published Content

Click any post to view on the original platform.

TikTok

Instagram

TikTok

TikTok

TikTok

Instagram

TikTok

More From The Campaign

Behind the scenes, alternate shots and more from the collaboration
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